London's annual Chinese Food Festival has the reputation of “The Ultimate Guide to the Tip of the Tongue.” From August 31 to September 2, over hundreds of authentic Chinese delicacies were provided by more than 20 merchants at the Tower Bridge. The festival successfully attracted thousands of people from across London.
Among them, the famous Baijiu brand “JiangXiaoBai” from Chongqing came to London with a craze. It is not only a new star of sorghum wine but also a dark horse in the mixed drink world, rejuvenating the passion and vitality of youth. As a distributor of JiangXiaoBai liquor in the UK, Interlink Direct Ltd was fortunate to participate in the exhibition together. Every day, the people in front of the booth were full of enthusiasm. After drinking cocktails prepared using JiangXiaoBai, Chinese and foreigners were all in love.
Besides, Interlink Direct Ltd also held the “The Renaissance of the Old Flavor” tasting event in Bun House Tea Room, London. Many major Chinese restaurants and supermarkets in London participated. JiangXiaoBai is a light-flavor Chinese baijiu, the fruity aroma and sweet aftertaste bring freshness and coolness to the classic cocktail practice. The on-site bartenders paired with classic cocktail recipes to bring a new taste experience and rave reviews.
2018 "JiangXiaoBai"'s trip to the UK is well-received, as the director for the International Department of JiangXiaoBai said: "Looking forward to an exciting future for JiangXiaoBai in the UK!"